Interview from the VISION show floor: ON Semiconductor

Toward the end of the second day of the VISION show, a few of my colleagues and I sat down with Michael DeLuca, product marketing, Image Sensor Business Unit, ON Semiconductor.

Dec 1st, 2014
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Toward the end of the second day of the VISION show, a few of my colleagues and I sat down with Michael DeLuca, product marketing, Image Sensor Business Unit, ON Semiconductor.

Unsurprisingly, one of the first things we talked about was ON Semiconductor’s recent acquisitions of both Aptina and Truesense Imaging. As a result of these acquisitions, ON Semiconductor created a fourth business unit dedicated specifically to image sensors, which DeLuca identified as a main talking point and something that he and his colleagues are quite excited about. This topic made it easy to transition into the first question I wanted to ask, which was about global machine vision sales and the overall feel of the industry.

"Machine vision continues to expand into new applications," said DeLuca. "As technology expands, so does the need for automation and productivity, which creates new opportunities."

Areas that could help grow business for ON Semiconductor, according to DeLuca, include intelligent transportation systems, security, medical, documentation/scanning, automotive, and consumer products.

“We are providing a breadth of products for a range of applications from factory to consumer,” he said.

(Editor’s note: What do you think? Will the industry grow in 2015? Let us know here.)

One of the new products that DeLuca and ON Semiconductor were showcasing at the trade fair was the new PYTHON CMOS image sensors. ON Semiconductor had a number of CMOS sensors in the market that were successful, and by interacting with customers about these, the PYTHON line was developed, explained DeLuca. Market trends and flexibility were stressed, and as a result, the sensors are designed for a variety of applications in sizes ranging from 1 to 25 MPixel.

DeLuca also touted the capabilities of the company’s KAE-02150 image sensor, which was on display in the booth. This sensor is the first to leverage ON Semi’s new interline transfer EMCCD technology and is designed for low-light imaging. The 2.1 MPixel sensor has a circuit design that enables high dynamic range imaging by allowing either conventional CCD or EMCCD outputs to be utilized on a pixel-by-pixel basis within the same image.

"This sensor allows contrast low/high light imaging from daylight to starlight," he said.

(Video: ON Semiconductor's image sensors are showing only infrared information in this demonstration at VISION 2014 in Stuttgart, Germany.)

View more information on ON Semiconductor.

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