FEBRUARY 1, 2008--ISRA VISION (Darmstadt, Germany), an international supplier of industrial image-processing technology, has opened a new sales and distribution office in Sao Paulo, Brazil. From this location, the company intends to primarily serve the market for surface-inspection systems in Latin America. The team is currently focused on the metal, paper, plastics, and nonwovens industries.
"Continuous expansion of our distribution network constitutes a crucial pillar in ISRA's growth strategy," explains ISRA chairman of the board Enis Ersü. "We perceive great potential for our products in the up-and-coming countries of Latin America, because our products provide companies with a significant increase in profitability and quality, thus giving them a decisive competitive edge. Furthermore, the payback period for our systems is very short, often barely six months."
After the growth spurt from the acquisition last year of its Aachen-based competitor Parsytec, ISRA has once more turned its focus to organic growth through increased expansion of its global distribution and service network.
For further details, go to www.isravision.com.