Schreiner MediPharm selects PACKMARK to apply codes on labels

JULY 18, 2007--The DataLase (Widnes, UK) PACKMARK solution has been chosen by Schreiner MediPharm, a division of Schreiner High Tech Group, to apply lot and barcodes onto pharmaceutical labels. Traditionally, when pharmaceutical companies are using laser marking systems, a patch of black ink is applied on the label and then ablated to produce a negative image. Thus, the variable information is included in a cumbersome black patch, which doed not fit in with the clean clinical style of the rest of the label.

In contrast, DataLase PACKMARK uses a low-power CO2 laser to produce a positive black image on a white background without ink ablation. The area to be marked is coated with DataLase PACKMARK, and the laser then causes a chemical color change in the coating. This process demonstrates high-speed marking capability and resistance against rubbing for maximum brand protection. No additional printing foil is required.

More information about the DataLase process is available at www.datalase.com or by e-mail at [email protected].