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Media Cybernetics signs China distributor

JULY 16--Media Cybernetics Inc. (Silver Spring, MD; www.mediacy.com) has signed an agreement with Olympus Optical Co. Ltd. in Japan to distribute its Image-Pro family software and Evolution line of scientific digital cameras in the People's Republic of China.
July 16, 2003

JULY 16--Media Cybernetics Inc. (Silver Spring, MD; www.mediacy.com), an analytical image-analysis software provider, has signed an agreement with Olympus Optical Co. Ltd. in Japan to distribute its Image-Pro family software and Evolution line of scientific digital cameras in the People's Republic of China. The agreement allows Olympus Optical's extensive sales channel in China to combine Media Cybernetics imaging products with Olympus' complete line of life-science microscopes. The partnership will allow both companies to extend their microscopy and imaging expertise into the rapidly maturing scientific imaging market in China.

"The opportunity to market our Image-Pro product line through Olympus Optical in China is significant for Media Cybernetics," said Doug Paxson, president and CEO of Media Cybernetics. "With the full support of the Olympus Optical sales channel, our products will be well integrated into Olympus imaging systems, providing solutions for the research community across all of China."

Osamu Joji, general manager, microscope marketing, Olympus Optical Co. Ltd., stated, "For us to provide a complete solution to our customers, we had to find a partner with great product solution capabilities. Our new partnership with Media Cybernetics has made this possible."

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