JUNE 8, 2009--From apples to oranges, from avocado to zucchini -- the fruit and vegetable departments of large supermarkets offer an overwhelming choice of fresh products. Consumers benefit from a broad selection, as most fruits are now available all year round.
Another advantage of self-service supermarkets is that consumers can check and choose the fruit and vegetables themselves. Difficulties start when reaching the self-service scale: how to find the right button among dozens of different types of produce. The vast choice can quickly turn into an ordeal when it takes ages to locate the Papaya or Peppers button.
For more information, go to www.ids-imaging.com.